TNPSC Master

1. Assertion (A): Voluntourism is about combining volunteer work with a vacation.

Reason (R): It doesn’t require any specific skills, just a helping attitude that makes a positive impact on the lives of locals of the destination visited.

Codes:

(A) Both (A) and (R) are true and (R) is the correct explanation.

(B) Both (A) and (R) are true, but (R) is not the correct explanation.

(C) (A) is true but (R) is false.

(D) (A) is false but (R) is true.

Answer: (A)

2. According to survey of Solo woman travellers conducted by Trip Advisor India, which is the safest city in India?

(A) Mumbai

(B) New Delhi

(C) Ahmedabad

(D) Bangalore

Answer: (A)

3. Which of the following is an essential element of any technical definition of tourism?

(A) Expenditure

(B) Mode of transport

(C) Purpose of trip

(D) Type of accommodation

Answer: (C)

4. According to Medical tourism climate survey conducted in 2013, which are the three topmost leading medical tourism destinations today in terms of patient numbers?

(A) India, Thailand and USA

(B) India, Turkey and Costa Rica

(C) India, Malaysia and Mexico

(D) India, Malaysia and Thailand

Answer: (A)

5. Internal tourism means

(A) City tour

(B) City and State tour

(C) Domestic and Inbound tourism

(D) Countryside tour

Answer: (C)

6. Humayun Tomb’s significance has tremendously increased after it was made attractive product by

(A) UNESCO

(B) Ministry of Tourism

(C) Agha Khan Trust for Culture

(D) Archaeological Survey of India

Answer: (C)

7. Aitmaduddaula’s Tomb (father of Nurjahan and father-in-law of Emperor Jahangir) is situated in

(A) Delhi

(B) Fatehpur Sikri

(C) Lahore

(D) Agra

Answer: (D)

8. Which one of the following is correct matched?

(A) Khasis – Tribes of West Bengal

(B) Red – Original inhabitants Indians of North America

(C) Bhils – Tribes of Assam

(D) Todas – Tribes of Nagaland

Answer: (B)

9. Which one of the following is correctly matched?

(A) The Statue of Zeus                       – is in the Valley of Olympia (Rome)

(B) Stone Henge                                 – is erected in France

(C) The Leaning Tower                       – is one of the wonders of the middle ages and is in Pisa

(D) The Sphinx                                   – is situated in Babylon

Answer: (C)

10. Match an item List – I with an item in List - II:

List – I                                                List – II

(Personalities)                          (Musical instrument)

i. Ustad Amir Khan                            1. Tabala

ii. Zakir Hussain                                  2. Flute

iii. Pandit Ravi Shankar                      3. Sarangi

iv. Pandit Hari Prasad Chaurasia        4. Sitar

Codes:

       i ii iii iv

(A) 4 2 1 3

(B) 3 4 1 2

(C) 3 1 4 2

(D) 2 3 1 4

Answer: (C)

11. The Kailasa Temple at Ellora, the largest single piece of architectural wonder of the world was built by

(A) The Pallavas

(B) The Cholas

(C) The Rashtrakutas

(D) The Vijayanagara

Answer: (C)

12. Match an item in List-I with an item in the List-II:

List – I (Names of Dances)                                                     List – II (Name of States)

i. Brita or Vrita                                                                        1. Himachal Pradesh

ii. Bihu                                                                                    2. Bengal

iii. Hikat                                                                                  3. Assam

iv. Kolatam                                                                             4. Andhra Pradesh

Codes:

       i ii iii iv

(A) 2 3 1 4

(B) 3 4 2 1

(C) 4 1 2 3

(D) 1 2 3 4

Answer: (A)

13. Assertion (A): Christopher Columbus, Ferdinand Magellan and Sir Francis Drake made great ocean voyages to discover North and South America, Australia and New Zealand.

Reason (R): Development of the rudder, triangular sails and the mariner’s compass helped navigation and distant travel.

Codes:

(A) Both (A) and (R) are true and (R) is the correct explanation.

(B) Both (A) and (R) are true, but (R) is not the correct explanation.

(C) (A) is true, but (R) is false.

(D) (A) is false, but (R) is true.

Answer: (A)

14. Which one of following pairs is correctly matched?

(A) Memphis businessman Kemmons Wilson thought of standardising motels into chain operation. He created the first Holiday Inn on the outskirts of Memphis, Tennessee.

(B) Willard Marriott created the first soda pop fountain in Quincy, Massachussetts with A & W fast food restaurant chain in 1928.

(C) Cecil B. Day opened the first budget hotel Travelodge in 1970.

(D) Stevens Hotel, later renamed as the Conrad Hilton had the distinction of being the first luxury hotel in America.

Answer: (A)

15. Which one of the following pairs is not correctly matched?

The International chains provided the following relationships to individual owners:

(A) Partnerships                                  – Providing professional managers, technicians, manuals systems etc. on the basis of management fees and a share of profits as incentive payment.

(B) Franchise                                       – Providing name and association against a fee

(C) Management Contract                  – Sharing equity and profits

(D) Conglomerates                              – Amalgamate their capital and their operations

Answer: (A)

16. Which date marked a major leap for mankind in travel? Orville and Wilbur Wright, bicycle manufacturers, flew the first engine driven aeroplane near Kitty Hwak, N.C. USA.

(A) November 15, 1902

(B) October 2, 1905

(C) November 11, 1900

(D) December 17, 1903

Answer: (D)

17. Which one does not apply to a coffee shop?

(A) 24-hour service

(B) Pre-plated service

(C) Formal atmosphere

(D) Lively music

Answer: (C)

18. Match an item in List-I with an item in List-II:

List – I (International Airport)                                                            List – II (Location)

i. Rajiv Gandhi International Airport                                                 1. Guwahati

ii. Veer Savarkar International Airport                                               2. Hyderabad

iii. Shri Guru Ram Dass Jee International Airport                              3. Port Blair

iv. Lokpriya Gopinath Bordoli International Airport                         4. Amritsar

Codes:

       i ii iii iv

(A) 3 4 1 2

(B) 2 3 4 1

(C) 4 1 3 2

(D) 1 3 4 2

Answer: (B)

19. The e-ticketing system of the Indian Railways is capable of handling how many tickets per minute?

(A) 1800

(B) 2000

(C) 2200

(D) 2400

Answer: (B)

20. In which year Air India was Nationalised?

(A) 1948

(B) 1951

(C) 1953

(D) 1957

Answer: (C)

21. Match an item in List-I with an item in List-II.

List – I (Name of Founder of Travel Agency)           List – II (Nature of Business)

i. Henry Wells                                                             1. Excursion Tours

ii. Richard Cox                                                            2. Bicycle Tours

iii. Thomas Cook                                                         3. Credit Card & Traveller’s Cheque

iv. John C. Dengler                                                     4. Serving British Army Regiment

Codes:

       i ii iii iv

(A) 3 2 1 4

(B) 2 1 4 3

(C) 3 4 1 2

(D) 1 4 3 2

Answer: (C)

22. Which was the steamship company that Thomas Cook used for bringing British tourists to India in 1878?

(A) Royale Meridian

(B) Star Cruise

(C) Royale Virgo

(D) Peninsular & Oriental

Answer: (D)

23. Which are the two famous tourist destinations that Thomas Cook used to conduct tour in India in the last quarter of 19th century?

(A) Aurangabad and Darjeeling

(B) Mahabalipuram and Ooty

(C) Agra and Gulmarg

(D) Delhi and Jaipur

Answer: (C)

24. Who is the founder president of IATO?

(A) Subash Goyale

(B) Ram Kohil

(C) Inder Sharma

(D) J.N. Katgara

Answer: (B)

25. Which type of travellers do not see travel as perk but rather as another source of stress?

(A) Leisure travellers

(B) Business travellers

(C) Free Independent travellers

(D) Vacationers

Answer: (B)

26. The concept of value within tourism is to

(A) provide good quality and more offers

(B) develop company systems and process

(C) help companies find ways to optimise the delivery of value

(D) provide more information on tourist product

Answer: (C)

27. The concept of marketing was evolved

(A) after the production approach

(B) after the economy Philosophy

(C) prior to the sales approach

(D) through the production, sales and then the marketing approach

Answer: (D)

28. Cognitive dissonance is caused

(A) during information research

(B) during purchase

(C) by post purchase conflict

(D) by pre-purchase conflict

Answer: (C)

29. The allocation for tourism sector in the Union Budget for 2013-14 is

(A) Rs. 1,269.66 crores

(B) Rs. 1,297.66 crores

(C) Rs. 1,110.96 crores

(D) Rs. 1,010.96 crores

Answer: (B)

30. Business philosophies can be identified within tourism sector as

(i) Product oriented company

(ii) Technology oriented company

(iii) Market oriented company

(iv) Sales oriented company

The candidate has to find the correct answer according to the code:

Codes:

(A) (i), (ii) and (iii) are correct.

(B) (i) and (ii) are correct.

(C) (ii) and (iii) are correct.

(D) (i) and (iv) are correct.

Answer: (A)

31. Deductive research is one that helps in

(A) drawing inference from a general principle to a particular conclusion

(B) drawing from the evidence in the form of conclusion

(C) drawing conclusion on the basis of tentative facts

(D) deriving variables based on observation

Answer: (A)

32. The review of literature aims at

(A) Analysing the data

(B) Identifying the key variables

(C) Selecting Statistical tools

(D) Drawing conclusion

Answer: (B)

33. This consists of two lists of names of variables used in hypothesis generation and the meaning of each variable. The candidate has to match an item in one list with an item in the other:

List – I                                                            List – II

i. Independent variable                                   1. Independent variable other than the one manipulated in an experiment

ii. Explanatory variable                                   2. The effect in an experiment

iii. Dependent variable                                    3. Independent variable

iv. Extraneous variable                                    4. Manipulated variable in an experiment

Codes:

       i ii iii iv

(A) 2 3 1 4

(B) 4 3 2 1

(C) 3 1 4 2

(D) 1 2 3 4

Answer: (B)

34. Initiator is the person

(A) who has the financial authority within the group of people to make the purchase.

(B) who actually visits the travel agent and makes the purchase of the travel package.

(C) who actually goes on trip.

(D) who gathers information and starts the purchasing process.

Answer: (D)

35. Tourists who tend to search for authentic experience can be termed as

(A) Drifters

(B) Explorers

(C) Individual mass tourists

(D) Organised mass tourists

Answer: (B)

36. Which one of the following combination is the correct order of Doxey’s Irridex Index Model?

(A) Indifferent – Annoyance – Euphoric – Antagonistic

(B) Antagonistic – Indifferent – Annoyance – Euphoric

(C) Euphoric – Indifferent – Annoyance – Antagonistic

(D) Annoyance – Antagonistic – Indifferent – Euphoric

Answer: (C)

37. Which fundamental issue motivated F.W. Taylor to create a more scientific approach to management?

(A) Work effectiveness

(B) Work place safety

(C) Work efficiency

(D) Worker absenteeism and turnover

Answer: (C)

38. Fayol’s principles of management does not include

(A) Equality

(B) Discipline

(C) Unity of command

(D) Division of work

Answer: (A)

39. Respective of the study of Fayol and Taylor was

(A) Administrative theory, Macro economics

(B) Bureaucratic structures, chains of command

(C) Senior Managers, effective

(D) All managers, First line Managers

Answer: (D)

40. Which one of the following is not a component of synergies?

(A) Economies of scale and scope

(B) Impact of learning curve

(C) Economies of financial strategies

(D) Economies of corporate and competitive positioning

Answer: (B)

41. Which one of the following statement is false?

(A) Acquisition of fixed asset is of no concern to the Finance Manager.

(B) The Finance Manager has to keep a proper balance in the procurement and use of fund.

(C) Finance function is important as any other function in an organisation.

(D) Debentures and Loans from financial institutions are very important source of long-term funds.

Answer: (A)

42. Motives for holding cash do not include:

(A) Transaction motive

(B) Precautionary motive

(C) Speculative motive

(D) Investment motive

Answer: (D)

43. CAPM stands for

(A) Capital Asset Pricing Model

(B) Capital Allocation Pricing Model

(C) Cost Allocation Pricing Model

(D) Cost Asset Pricing Model

Answer: (A)

44. Vertical mergers take place when the firms are involved in

(A) Similar business activities

(B) Similar stage of production or service in the value chain

(C) Different stages of production or services in the value chain

(D) None of the above

Answer: (C)

45. In the Boston Consulting Group (BCG) model, the horizontal and vertical axis represents respectively

(A) Market Demand, Market Price

(B) Market Share, Market Growth Rate

(C) Market Return, Market Risk

(D) Market Supply, Market Securities

Read the passage below and answer the questions that follow. Answer the questions from 46 to 50. Choose your answers from the passage only.

Aspects of the past are increasingly used in the construction of tourism products for a number of expanding and varied markets. Such historical tourism includes trips principally motivated by aspects of the past, but also historical excursions and activities undertaken during non-historically motivated holidays.

The tourism product may be composed of preserved, collected and interpreted historical artefacts, sites, buildings, districts and even whole towns, including memories and associations of places with historical events and personalities. The selection from the past as a quarry of possibilities and its presentation for contemporary consumption results in heritage which may draw upon folklore, mythology and products of the human creative literary and artistic imagination. Historical tourists may be motivated by a search for identity or fantasy.

Historical and heritage tourism are almost synonymous and have an overlapping relationship with many other forms of tourism. These include the historical aspects of cultural, art and festival tourism, many aspects of place-specific and ethnic tourism including flows, costume and gastronomy, and those trips associated with museums, art galleries, monuments and archaeological and historical sites. More broadly, historical tourism accounts for a large proportion of urban tourism.

Answer: (B)

46. Historical aspects are used in the composition of

(A) Tourism products

(B) Economic benefits

(C) Monuments

(D) Palaces

Answer: (A)

47. Tourism products are composed of

(A) Artefacts, sites, towns and historical events

(B) Buildings, districts, memories and historical personalities

(C) None of the above

(D) All the above

Answer: (D)

48. Point out the pair of words which show the synonymity in historical aspects:

(A) Historical and heritage

(B) Historical and community

(C) Heritage and community

(D) Heritage and sustainable tourism

Answer: (A)

49. Tourism based on past is motivated by a search for

(A) Identity or Fantasy

(B) Monuments

(C) Folklores

(D) Mythology

Answer: (A)

50. To know about ethnic aspects of historical tourism one should visit

(A) Libraries

(B) Museums and art galleries

(C) Archives

(D) Palaces

Answer: (B)

1. A type of tourist who seeks novelty at all costs even discomfort and danger and avoids contact with other tourists

(A) Drifter

(B) Adventurer

(C) Psychocentric

(D) Diver

Answers: (A)

2. During which period India celebrated “Explore India Year”?

(A) 1981 – 1982

(B) 1991 – 1992

(C) 1999 – 2000

(D) 2009 – 2010

Answers: (C)

3. The term ‘Gastronomy” refers to an aspect of

(A) Space tourism

(B) Medical tourism

(C) Cultural tourism

(D) Marine tourism

Answers: (C)

4. The headquarter of UNWTO is situated at

(A) Paris

(B) London

(C) New York

(D) Madrid

Answers: (D)

5. Where is the headquarter of World Travel and Tourism Council (WTTC)?

(A) Brussels

(B) Madrid

(C) Amsterdam

(D) Rome

Answers: (Wrong question)

6. Mughal official name of Tajmahal is

(A) Begum Mumtaz Makbara

(B) Roza-i Munawwara

(C) Roza-i Mumtaz Begum

(D) Roza-i Mumtaz Mahal

Answers: (B)

7. Complete tourism study shouldcomprise the study of

(A) Geography, environment and ecology

(B) History, heritage and culture

(C) Economics and Management

(D) All of the above

Answers: (D)

8. Imambara is

(A) A congregational mosque

(B) A large hall for observing Muharram and for storing tazias

(C) Audience hall

(D) A residential centre for spiritual study

Answers: ()

9. What is equivalent of one nautical mile, used in aviation and shipping?

(A) 1.852 km

(B) 1.610 km

(C) 1.230 km

(D) 1.100 km

Answers: (A)

10. Match List – I with List – II:

List – I                        List – II

(River)                         (Origin of place)

I. Narmada                  1. Mahabaleshwar

II. Tapi                        2. Brahmagiri

III. Kaveri                   3. Betul

IV. Krishna                 4. Amarkantak

Codes:

      I II III IV

(A) 4 3 2 1

(B) 4 2 3 1

(C) 1 2 3 4

(D) 2 1 4 3

Answers: (A)

11. The coral reefs in India are found at

I. The Gulf of Mannar

II. Andaman and Nicobar Islands

III. Lakshadweep Islands

IV. Diu Island

Codes:

(A) I, II, III and IV are correct.

(B) I, II, III and IV are not correct.

(C) I, II and III are only correct.

(D) I, III and IV are only correct.

Answers: (C)

12. Avoidance, accommodating, competing, compromising and collaborating are the five options available for

(A) Organisational conflict resolution

(B) Employee dispute resolution

(C) Labour dispute resolution

(D) Industrial dispute resolution

Answers: (A)

13. Kitchen profit is also termed as gross profit and is calculated on the basis of the formula

(A) Sales – Food cost + Labour cost = Kitchen profit or Gross profit

(B) Sales – Food cost = Kitchen profit or Gross profit

(C) Sales – Ingredient cost + Labour cost = Kitchen profit or Gross profit

(D) Sales – Overheads + Labour cost = Kitchen profit or Gross profit

Answers: (B)

14. Kitchen stewarding in a hotel is responsible for

(A) Wine service

(B) Garbage disposal

(C) Salad preparation

(D) Still room

Answers: (B)

15. Match List – I with List – II:

List – I                                    List – II

(Term)                                     (Statements)

I. Continental Plan                  1. No meals are included in the room tariff

II. Modified American plan    2. All meals are included in the room tariff

III. American Plan                  3. Only breakfast is included in the room tariff

IV. European Plan                  4. Breakfast and one meal is included in the room tariff

Codes:

      I II III IV

(A) 2 3 1 4

(B) 1 2 4 3

(C) 4 1 3 2

(D) 3 4 2 1

Answers: (D)

16. Which cruise ship was grounded off at Tuscan Island (near Italy) on January 16, 2012?

(A) Star Cruise

(B) Oasis

(C) Costa Concordia

(D) Elizabeth

Answers: (C)

17. Which is the largest cruise ship in the world?

(A) Oasis

(B) Queen Merry II

(C) Star Libra

(D) RCCL Caribbean

Answers: (A)

18. Which is not a major sea port of India?

(A) Ennore

(B) Tuticorin

(C) Vishakhapatnam

(D) Yanam

Answers: (D)

19. What percentage of oxygen is used in gas cylinder of SCUBA diving?

(A) 100 %

(B) 80 %

(C) 60 %

(D) 50 %

Answers: (C)

20. According to the survey by National Geographic and International Poling firm Globescan on 17 large countries, which country stands first in “Greendex-2010” for better environment?

(A) Brazil

(B) New Zealand

(C) South Africa

(D) India

Answers: (D)

21. Match List – I with List – II:

List – I                                                            List – II

(Name of the Company / Travel agency)        (Year of establishment)

I. Thomas Cook India Ltd.                             1. 1963

II. SITA World Travel, India                          2. 1948

III. Mercury Travels                                        3. 1978

IV. Travel Corporation of India (TCI)           4. 1961

Codes:

      I II III IV

(A) 1 3 4 2

(B) 4 1 2 3

(C) 3 1 2 4

(D) 2 4 1 3

Answers: (C)

22. J.N. Katgara is described as the first Indian to establish the travel agency business in India. Name the agency which he established in 1920.

(A) Jeena & Company

(B) Lee & Muirhead India Pvt. Ltd.

(C) Jamnadas and Co. Ltd.

(D) Mercury Travels

Answers: (A)

23. Inwhich city, Office of Bureau of Immigration is not located?

(A) Hyderabad

(B) Amritsar

(C) Varanasi

(D) Bangaluru

Answers: (C)

24. Match List – I with List – II:

List – I                        List – II

(Type of US Visa)       (Description)

I. F-1                           1. Visitor Visa Tourism

II. M                            2. Foreign Student Visa

III. B-2                        3. Vocational Student

IV. I                            4. Foreign Media

Codes:

      I II III IV

(A) 2 3 1 4

(B) 3 2 1 4

(C) 2 1 3 4

(D) 1 2 3 4

Answers: (A)

25. Who was the most influential travel agent in Egypt during the last quarter of 19th century?

(A) J.N. Katgara

(B) John Thompson

(C) John Mason Cook

(D) Cox

Answers: (C)

26. The people element in service marketing mix includes

(A) Customers only

(B) Employees only

(C) All human actors

(D) Suppliers only

Answers: (C)

27. A customer in a bar purchasing a glass of beer may go right to the purchase decision skipping information search and evaluation is referred

(A) Automatic response loop

(B) Post purchase behaviour

(C) Consumer response management

(D) Customer relationship

Answers: (A)

28. Who adopted the product life cycle model to the tourism industry and created Tourism Area Life Cycle Theory in 1980?

(A) Baum Tom

(B) Butler R.W.

(C) Cooper, Chris

(D) Oliver R.L.

Answers: (B)

29. Markets segmented into light medium and heavy user groups refers to

(A) Psychographic segmentation

(B) Behavioural segmentation

(C) Demographic segmentation

(D) Geographic segmentation

Answers: (B)

30. Market coverage strategies include

(A) Concentrated marketing

(B) Structural attractiveness

(C) Physical attributes differentiation

(D) Order routine specification

Answers: (A)

31. Necessary involvement of the service providers emotions in the delivery of service is termed as

(A) Service culture

(B) Organisation culture

(C) Emotional labour

(D) Emotional appeals

Answers: (C)

32. In recreational planning, a new technique was followed from 1990 and it is defined as follows. Indicate the correct definition.

(A) It is known as carrying capacity technique

(B) It is known as Delphi technique.

(C) It is known as recreation and tourism planning.

(D) Recreational planning and managements.

Answers: (B)

33. “Incredible India” campaign was launched in the year

(A) 2000

(B) 2001

(C) 2002

(D) 2003

Answers: (C)

34. In 1975 the Irritation Index Theory was presented by

(A) Butler, R.W

(B) Doxey, GV

(C) Roxy, D.C

(D) Jaffri, J

Answers: (B)

35. Match List – I with List – II:

List – I                                    List – II

(Measurement of Scale)          (Example of scale)

I. Nominal                               1. Attitudinal Scale: 10-20, 21-30, 31-40, 41-50 etc.

II. Ordinal                               2. Attitude: Favourable – unfavourable

III. Infernal                             3. Income above average, Average, below average

IV. Ratio                                 4. Age, years/ months

Codes:

      I II III IV

(A) 2 4 2 1

(B) 2 3 1 4

(C) 1 2 3 4

(D) 3 2 1 4

Answers: (B)

36. Match List – I with List – II:

List – I                                    List – II

(Types of Studies)                   (Characteristics)

I. Trend Studies                      1. Cross-sectional or longitudinal

II. Cohort Studies                   2. Through analysis of an individual

III. Case Studies                     3. Placebo experimental design

IV. Blind Studies                    4. Past, Present and future

Codes:

      I II III IV

(A) 1 3 4 2

(B) 2 3 1 4

(C) 4 1 2 3

(D) 3 2 1 4

Answers: (C)

37. Relationship of two or more variables is examined excluding some other variables in case of

(A) Complex correlations

(B) Multiple correlations

(C) Partial correlations

(D) Single correlations

Answers: (C)

38. The central unit indicates the sample distribution of means when it

(A) is always normal

(B) is always normal for large sample size

(C) approaches normality due to increase in sample size

(D) Approaches normality only when it exceeds more than 10,000 sample size

Answers: (C)

39. Cross-sectional research design is described as

(A) A type of research design used to gather data from the entire population more than once.

(B) Atype of research design applied to assimilation of data from an identified population frequency.

(C) A type of research design involved to collect information from a small sample in two successive times.

(D) A type of research design involving the collection of information from any given sample population elements only once.

Answers: (A)

40. Emigration check not required (ECNR), status passport are granted to

I. Indian Nationals from abroad

II. All holders of diplomatic passport

III. All income tax payers

IV. All graduates and professional degree holders

Codes:

(A) I, II, III are correct.

(B) II, III & IV are correct.

(C) All of the above are correct.

(D) Only IV is correct.

Answers: (C)

41. Repetitiveness is identified as a major dimension of

(A) Communicating

(B) Directing

(C) Leadership

(D) Planning

Answers: (D)

42. According to Maslow’s Theory of Need Hierarchy

(A) Higher order needs would be satisfied first.

(B) Lower order needs would be satisfied first.

(C) There is no pattern of satisfaction of need.

(D) Need and wants are one and same.

Answers: (B)

43. Measuring performance, comparing measured performance to standards and taking corrective action are the three main steps in

(A) Directing process

(B) Controlling process

(C) Planning process

(D) Communicating process

Answers: (B)

44. The minimum rate of return, which the investors of firm expect to earn on its investment proposal, is called

(A) Cost of capital

(B) Value of investment

(C) Inflows

(D) Current liabilities

Answers: (A)

45. Which one of the following is not a trading account item?

(A) Purchases

(B) Fuel

(C) Power

(D) Salary to Sales Manager

Answers: (D)

Read the passage below and answer the questions that follow based on understanding of the passage Answer (46 – 50):

The Collage Technique

Collage (Schlackman, 1989: Solomon et al., 1999; Schiffman and Kanuk 2000: Moisander and Valtonen, 2006) is a projective technique that can be described as a method in which participants are asked to represent a topic or phenomenon visually by composing and gluing together a collage of images drawings and texts on a piece of cardboard or paper (Moisander and Valtonen, 2006; 96).

From this representation, an interpretation is made using a perceptual diagram that differentiates three perceptual levels; observation level, evaluative level and levels of values and feelings. The observation level considers the most objective image about the resources of the city, including tangible resources, such as infrastructure, urban development and buildings and intangible resources such as traditions, customs and personality traits associated with the residents (Kotler et al., 1993.) The evaluative level reveals their attitudes towards each one of the issues identified in the preceding level and, finally, the last level reflects the subjective perception of the city, linked with the values and feelings that it transmits (Laaksonen et al., 2006).

46. Collage technique is

(A) To show the images of destinations to the tourists.

(B) To provide accommodation on cheaper rate.

(C) To provide travelling cost.

(D) To display peculiar sites to the tourists.

Answers: (A)

47. Collage research method is

(A) Quantitative method ofresearch

(B) Qualitative method of research

(C) Survey and data collection method

(D) Snow-balling method

Answers: (B)

48. Tangible resources are

(A) Infrastructure

(B) Urban development

(C) Buildings

(D) All of the above

Answers: (D)

49. Intangible resources are

(A) Palaces to visit

(B) Hotels to stay

(C) Restaurant to eat

(D) None of the above

Answers: (D)

50. Collage Research Method represents

(A) Neutral image of the city

(B) Subjective Perception of the city

(C) Objective Perception of the city

(D) Traditional image of the city

Answers: (B)